<aside> 👋🏽 Hello, I’m Damilola Akinwunmi I am a dedicated and experienced digital marketing strategist with a passion for creating effective online marketing campaigns.
Over the past 5 years, I have honed my skills in social media marketing, search engine optimization (SEO), search engine marketing (SEM), pay-per-click (PPC) advertising, and content writing.
In this portfolio, I showcase some of my notable projects and accomplishments. Let's dive in!
🌏 Social Media Management
Develop and execute comprehensive social media marketing campaigns for brands.
Strategically utilized platforms such as Facebook, Instagram, LinkedIn and Twitter to increase brand awareness, and engagement, and drive traffic to the website.
🔎Search Engine Optimization
Conduct a thorough SEO audit to identify areas for improvement.
Implement on-page and technical SEO optimizations, including keyword research, meta-tag optimization, and website structure enhancements.
📝 Content Creation
Creating engaging content that aligns with the target audience, community values, and guidelines, including text, images, and videos.
🧱 Community Building
Curating and always improving the community experience.
SEM / PPC
Managing Google Ads campaign, optimizing ad copy, targeting, and bidding strategies to maximize ROI.
Implementing conversion tracking and integrating Google Analytics to measure campaign performance.
📥Email Marketing
Manage and optimize email newsletter campaigns, crafting compelling copy and designing visually appealing templates.
Implementing segmentation and personalization strategies, leading to an increase in open and click-through rates.
📊 Reporting & Analytics
Providing real-time insights into key performance metrics, such as website traffic, conversion rates, customer acquisition costs, and ROI.
🏆 Customer Success
Focusing on the customer journey and keeping retention high.
↓ Click into each project to learn more about its creation, goal, and current version.